1、Juicy buys sugar from a local factory and sells lollies to department stores and supermarkets. Which markets do these transactions take place in?
A、Wholesale markets
B、Reseller markets
C、Producer markets
D、Retail markets
2、Institutional markets are distinguished from other business markets by _________.
A、their non-public nature.
B、the fact they do not sell services.
C、the fact they do not sell goods.
D、the not-for-profit nature of their activities.
3、High-value purchases are relatively common in which business markets?
A、Online and consumer
B、Reseller and government
C、Producer and institutional
D、Consumer and reseller
4、Which of the following statements about business-to-business transactions in general are likely to be correct?
A、They can involve regular repeat purchases.
B、Price and other conditions of sale can be open to negotiation.
C、The relationships between buyers and sellers tend to be short term.
D、They can be for high volume and high value purchases.
5、Guitars usually have ebony or rosewood fretboards. The demand for ebony and rosewood varies with the demand for guitars. This is an example of _________.
A、 elastic demand
B、 joint demand
C、 consumer demand
D、 derived demand
6、Company A buys glue for use in manufacturing its products from companies B, C and D. Which of the following are unlikely to decrease the amount of glue that Company A demands?
A、Company E begins buying glue from companies B, C and
D、
B、Company C increases its glue prices.
C、Company D stops producing glue.
D、Company B begins selling glue to consumers.
7、Which of the followings are correct?
A、New task purchases are likely to involve extensive evaluation of options.
B、Business purchasing decisions often involve development of a formal product requirement specification.
C、Many businesses use multiple suppliers so they are not overly r
8、In which of the following business markets are high-volume purchases likely to be a characteristic?
A、Institutional market
B、Government market
C、Reseller market
D、Consumer market
9、Which of the following statements are correct?
A、While industry demand tends to be inelastic, demand for the business products of any particular company can be elastic.
B、Equipment suppliers can take advantage of joint demand by offering ongoing supply of maintenance and consumables.
C、Demand
10、Which steps of the business decision-making process may be omitted for the straight rebuy?
A、Evaluation of options
B、Post-purchase evaluation
C、Information search
D、Problem/need recognition
